Friday, December 30, 2005

Intel's betting the house

The New York Times has an article about Intel's paradigm shift. It seems that they're moving away from their focus on processing speed and getting into the consumer electronics field. In much the same way that Pentium M chips focused less on GHz and more on power management, Intel's newest chipset, Yonah, will take that concept even further and will try to whittle it's way into our living rooms. This change in strategy will also come with a new brand image. The old Intel Inside logo will be replaced with "Intel. Leap Ahead". I hope the Blue Man Group isn't taking this too hard.

Intel Plans to Shift Focus to Consumer Products

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